One record, not records scattered about.
The phone number brings all of a buyer's orders into one place: their addresses, your notes on them, and their history with you.
Explore orders
A new order on the same number joins the same record, whether they bought from the storefront, the sales funnel or your shop.
No account for the buyer.

The phone number brings all of a buyer's orders into one place: their addresses, your notes on them, and their history with you.
Explore orders
What they bought, when, for how much, and what they returned and why. You read the whole picture before you answer their call.
Explore ordersA point-of-sale sale is recorded onto the same record when you take their number, so you see the whole buyer instead of half of them.
Explore point of saleBy order count, by value, by last purchase, or by city. And you export the list to a spreadsheet file.
Explore analyticsThe approval request appears on the customer record, you accept or reject it, and the attribute stays with them until you change it.
A guest purchase builds the same record. An account is their choice, not your requirement, so you do not lose a buyer at sign-up.
Pick the buyers in one city, or the ones who bought more than once, and send them a single message on WhatsApp.
Segments are built from the orders themselves.

By their phone number. A new order on the same number is added to the same record, whichever channel it came from: the storefront, the sales funnel, the till or the manual order. You do not have to search for them; the new order finds its record by itself.
No. The record is built from their orders, whether they created an account or bought as a guest. The account is their choice, not your requirement, so you do not lose a buyer at the sign-up step.
Yes, if you record their number at the till. The same number joins their shop purchases and their storefront purchases, so you see their real value.
Yes, to a file you open in any spreadsheet program, after sorting or filtering it by city or by order count. You use it to send one message to a segment of them on WhatsApp.
From the customer record itself. You accept or reject the approval request, the attribute stays with them until you change it, and wholesale prices show to them when they sign in. You can also approve your existing buyers before you turn wholesale mode on.
Yes. A return is a recorded state with its reason on its order, so you read the buyer's full history before you reply to them.
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